♥ Book Title : Return on Engagement
☯ Full Synopsis : "In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success. Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices. Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties."Article| Tim Frick, Kate Eyler-Werve| Statement ..."
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♥ Book Title : Immortal Fear
☯ Full Synopsis : "Dr. Paul Powers is back in Immortal Fear: A Medical Thriller, haunted by a killer that won't stay dead. As the bodies pile up in Seattle, Dr. Powers must warn a disbelieving world, and hunt down a degenerate evil, before high-tech medicine creates an apocalypse. But the killer is coming for Paul and the woman he loves, and time is running out. Also by H.S. Clark: Secret Thoughts: A Medical Thriller Rave reviews for Secret Thoughts: A Medical Thriller, H.S. Clark's original mystery in the Dr. Paul Powers series: "The secret is out. Fast action, smart dialogue, and an anesthesiologist hero put Secret Thoughts by H.S. Clark at the top of my medical thriller list. -Laurie Stevens, author of the award winning Gabriel McRay series. "In Secret Thoughts, Dr. Paul Powers is slapped by one quandary after another in OMG! succession. H.S. Clark swept me away on Dr. Powers' odyssey and didn't let go. Vivid and horrifying settings, medical and otherwise. Would make a thrilling movie." -June Gillam, author of the Hillary Broome suspense series. Visit the author at hsclarkmystery.com"Article| H. S. Clark| Statement ..."
♥ Book Title : Techniques and Tools for Designing an Online Social Network Platform
☯ Full Synopsis : "Following the introduction of Myspace, Linkedin and Facebook, social networks have become part of people’s everyday life. New online social networks appear almost daily developed to attract the attention of Internet users. However, design and implementation standards and guidelines are often sacrificed for innovation resulting in unusable social networking platforms destined to be doomed. Within this context, the present book recommends a design and implementation methodology which will allow future social networking platform designers and developers to work in a scientifically systematic and sound manner to reach their goal. The journey begins with the identification of the pursued objective of the social network and the potential participants. The presentation of various methods and techniques to collect the requirements of the intended user group of the social networking platform follows. Best practices, guidelines and standards that will facilitate the conceptual and physical design of the platform are portrayed. An analysis of advantages and limitations for existing implementation platforms and potential implementation techniques is subsequently offered to facilitate the selection of the most appropriate tool for the implementation of the online social networking website. Various representative visualization techniques are examined in order to enhance the visual representation of the social network participants. Various usability evaluation techniques are then presented to aid in the assessment of usability and improvement of the actual user experience. Finally, future trends in the design and use of social networks are presented."Article| Panagiotis Karampelas| Statement ..."
♥ Book Title : Bad Astronomy
☯ Full Synopsis : "Advance praise for Philip Plait s Bad Astronomy "Bad Astronomy is just plain good! Philip Plait clears up everymisconception on astronomy and space you never knew you sufferedfrom." --Stephen Maran, Author of Astronomy for Dummies and editorof The Astronomy and Astrophysics Encyclopedia "Thank the cosmos for the bundle of star stuff named Philip Plait,who is the world s leading consumer advocate for quality science inspace and on Earth. This important contribution to science willrest firmly on my reference library shelf, ready for easy accessthe next time an astrologer calls." --Dr. Michael Shermer,Publisher of Skeptic magazine, monthly columnist for ScientificAmerican, and author of The Borderlands of Science "Philip Plait has given us a readable, erudite, informative,useful, and entertaining book. Bad Astronomy is Good Science. Verygood science..." --James "The Amazing" Randi, President, JamesRandi Educational Foundation, and author of An Encyclopedia ofClaims, Frauds, and Hoaxes of the Occult and Supernatural "Bad Astronomy is a fun read. Plait is wonderfully witty andeducational as he debunks the myths, legends, and 'conspiraciesthat abound in our society. 'The Truth Is Out There' and it's inthis book. I loved it!" --Mike Mullane, Space Shuttle astronaut andauthor of Do Your Ears Pop in Space?"Article| Philip C. Plait| Statement ..."
♥ Book Title : Guidelines on the Use of Consultants by Asian Development Bank and Its Borrowers
☯ Full Synopsis : "Энэхүү журам нь Азийн Хөгжлийн Банк (АХБ)-наас олгосон аливаа зээл, буцалтгүй тусламж, эсхүл АХБ-наас захиран зарцуулдаг сангаас бүрэн ба хэсэгчлэн санхүүждэг зээлийн болон техник туслалцаа (ТТ)-ны төслийн зөвлөхийг сонгон шалгаруулах, гэрээ байгуулах, түүнд хяналт шинжилгээ хийх үед дагаж мөрдөх АХБ-ны бодлого, горим журмыг тодорхойлно."Article| Asian Development Bank| Statement ..."
♥ Book Title : Drupal 7
☯ Full Synopsis : "4. Users and Access Control; Planning an access policy; Roles; Permissions; Users; Administering users; User settings; Profiles; OpenID; Summary; 5. Basic Content; Content overview; Content types; Working with content; Working with content types; Adding content; Administering content; Content-related modules; Aggregator; Book; Summary; 6. Advanced Content; Content and fields; Creating new content types; Adding fields; Displaying fields; Taxonomy; What and why?; Implementing taxonomies in Drupal; Introduction to vocabularies; Dealing with terms; Tagging"Article| David Mercer| Statement ..."
♥ Book Title : Mothering Mother
☯ Full Synopsis : "Compelling and heartrending, this personal memoir chronicles the author's decision not to put her mother, who has Alzheimer's and Parkinson's disease, in "one of those homes" and relays the far-reaching consequences this choice has on her entire family. Detailing the challenges of reversing roles and learning to mother one's own mother, this refreshing and entertaining autobiography will help those struggling with their own decisions on elder care in the home. It touches on the importance of relationships—such as how they impact our souls and beliefs about ourselves and the quality of life—and explores the larger questions of faith, hope, and ultimately death."Article| Carol D. O'Dell| Statement ..."
♥ Book Title : Medicare Basics
☯ Full Synopsis : "If you are assisting a parent, grandparent or other relative or friend with health care decisions, get this comprehensive Medicare guide. It covers everything from hospital and physician services to preventive care, home health care, long term care."Article| Centers for Medicare & Medicaid Services| Statement ..."
♥ Book Title : ASP. NET 4 Social Networking
☯ Full Synopsis : "This book will show you how to create a scalable, maintainable social network that can support hundreds of thousands of users, complete with multimedia features. The book starts by planning the essential features of your social network, and then building a 'community framework' that will give your site a solid foundation and enable you to add all your social networking features. You can then go on to create user accounts, profile pages, messaging systems, 'friend' relationships between members, photo galleries, blogs, forums, groups, and more. Along the way you will see MEF, Entity Framework, LINQ, AJAX, C# 4.0, ASP.NET Routing,and other features of ASP.NET 4.0 put to practical and interesting uses. There is also integration with other technologies like Silverlight, Flash, XINHA WYSIWYG editor, reCaptcha, Lucene.NET and Cropper and you also look at custom implementation of authentication and profile features for the website."Article| Atul Gupta, Sudhanshu Hate, Andrew Siemer| Statement ..."
♥ Book Title : Oracle9i Programming
☯ Full Synopsis : "A concise, streamlined introduction to Oracle SQL with numerous examples throughout the chapters to illustrate programming concepts.This book offers a basic review of the relational model, then moves on to an introduction to Oracle SQL and PL/SQL. Hot topics such as SQLJ, Java Servelets and Oracle XML are also introduced.Anyone just learning how to program with SQL will find this concise introduction to Oracle SQL ideal."Article| Rajshekhar Sunderraman| Statement ..."
♥ Book Title : Medicare Matters
☯ Full Synopsis : "Savvy, comprehensive, and authoritative, this book, written by a physician with more than thirty years experience caring for elderly patients, assesses the current state and the future prospects of Medicare, perhaps the most influential health-insurance program of our time. Christine K. Cassel draws upon the latest developments in science and medicine in a sweeping analysis of Medicare s social, demographic, institutional, political, and policy contexts. Writing in accessible language, using case studies to illustrate how policies translate to everyday lives, and applying lessons from the practice of geriatric medicine, Cassel makes a powerful argument for reforming and modernizing Medicare. She offers a new vision of what healthy aging could be and delineates what is needed to realize this vision, including changes in the medical sector, in the policy arena, and in our cultural beliefs about aging. Cassel sheds light on a wide range of issues pertaining to Medicare, including debates about coverage and the looming deficit in the Medicare trust fund. Perhaps the most controversial issue she addresses is the challenge of rationing some kinds of care. Anchoring her discussion of Medicare in the idea that care for the elderly represents a social contract between government and its citizens, Cassel describes both the principles and potential of a progressive approach to geriatric medicine. She further argues that with this approach, we can also address the chronic problems of our larger health-care system and provide all Americans, no matter what their age, with high-quality and affordable medical care."Article| Christine K. Cassel| Statement ..."
♥ Book Title : Joomla! Bible
☯ Full Synopsis : "Your complete guide to the Joomla! content management system Whether you use Joomla! to power a website, intranet, or blog, you'll need a good how-to reference on this complex, but not always intuitive, content management software. Joomla! Bible, Second Edition is that book. It not only brings you up to speed on the changes and extensions that are now part of Joomla! 3.0, it thoroughly covers functions and tasks, including installation, configuration, management, advanced modules, and extended coverage of two key extensions. You'll learn how to obtain code and deploy it to a server; how to obtain, modify, and delete content; how to choose between the Joomla! Platform and the Joomla! CMS; and more. By the time you finish the Joomla! Bible, Second Edition, you'll be well prepared to build and maintain a Joomla!-based website. Walks you through obtaining the Joomla! 3.0 code and how to deploy it to a server, configure the site, create content, and manage content and user hierarchies Helps you get the most out of core modules that provide advanced functionality, including the Polls Module, the Banner Manager, Content Syndication, Newsfeed Aggregation, and others Includes hands-on tutorials and real-world practical applications Whether you're a content manager, website manager, developer, or do-it-yourselfer, make sure you keep Joomla! Bible, Second Edition on hand."Article| Ric Shreves| Statement ..."
♥ Book Title : Apache Jakarta-Tomcat
☯ Full Synopsis : "Apache Jakarta-Tomcat, the official reference implementation for the Java servlet and JavaServer Pages technologies, has long been heralded as an excellent platform for the development and deployment of powerful Web applications. Version 4.0 offers not only numerous enhancements in flexibility and stability, but also an array of features that expand upon the Tomcat developer's already wealthy toolset. In this namesake title, best-selling author James Goodwill provides readers with a thorough introduction to Jakarta-Tomcat, offering instruction on topics ranging from the basic installation and configuration process and Web application deployment to advanced concepts of integration with other popular Apache Foundation projects such as the Apache Web server, Struts, Log4J, and the Apache XML SOAP Project. In addition to an already comprehensive introduction to core Tomcat functionality, readers also benefit from a valuable primer of what is offered in version 4.0, as Goodwill takes care to thoroughly discuss new features such as valves, security realms, persistent sessions, and the Tomcat Manager Application. In summary, Apache Jakarta-Tomcat offers both novice and advanced Jakarta-Tomcat users a practical and comprehensive guide to this powerful software."Article| James Goodwill| Statement ..."